Assuring coherence with contemporary trends, required performance and concept and design, our shopping centers comply with the following golden rules:
Integration:our projects are integrated in their urban environment on all possible levels – architecturally, structurally and socially
Positioning:the architectural concept materializes the positioning of the shopping center and its differentiation
Comfort:taking the comfort of our end consumer in mind, our projects are conceived in order to fulfill and anticipate the needs of investors or owners. Defining different stages of project management, we take into account direct cost control, tight timing management and flexibility to implement changes during construction works.
Create shopping experiences
With 24 million customer visits a year our scale and specialism gives us a unique insight into today’s consumer and what they are looking for from their shopping experience. Exciting marketing activity and events have always been part of the experience at our centers but through our national brand we are engaging in new partnerships to stage a programme of uniquely creative events that will encourage more customers to visit and stay longer. We have integrated our physical and digital presence to provide a seamless multichannel experience for our customers. Through investment in a new multichannel network for every center we are providing high quality ambiance throughout the malls.